On April 10, 2024, the launch ceremony of ISA International Education Group (ISA) & China Guangfa Bank (GFB) Co-Branded Credit Card was successfully held in Guangzhou. The leadership team from ISA and GFB, experts from education, finance, banking and media industry, ISA parents and target customers together witnessed the significant moment of the cross-border cooperation between education and finance.

2024年4月10日，由爱莎国际教育集团（简称爱莎集团）和广发银行共同举办的“广发银行&爱莎国际教育集团联名信用卡”发布会在广州顺利举行。爱莎集团高管、广发银行领导一行及来自教育、金融、银行、媒体等领域的专家和爱莎家长代表、高净值客户齐聚一堂，共同见证了这一教育与金融跨界合作的里程碑时刻。

With the theme of ‘Children of the World’, the conference represented the broad vision and endless imagination of international education. It showed the guests an international and multicultural educational financial ecosystem.

本次发布会以“世界的孩子”为主题，向在场来宾展示了这一主题下国际教育的广阔视野和无尽想象——一张小小的卡片如何在教育创新与金融服务的深度融合中放大成无限的可能，促使一个国际化、融合多元文化的教育金融生态圈的到来。

In today's rapidly globalizing world, global strategy is crucial for all industries. It’s of great importance to nurture talents with a global outlook who are equipped to tackle future challenges. ISA is committed to building a multicultural ecosystem of international education and to nurturing innovative, socially responsible, and inclusive global citizens, and leading talents and pioneers, who can make a positive contribution to families, communities, nations, and the wider world. Similarly, GFB adheres to a globalized and comprehensive service philosophy, offering a wide range of services at multiple levels, which reflects an open, inclusive, and innovative spirit. This aligns harmoniously with ISA's holistic education that embraces a global perspective and multicultural competence.

当今时代全球化发展迅速，全球化战略对各行业皆具有前瞻性。在教育中培养具备全球视野、立足全球事务、能应对未来挑战的人才十分重要。爱莎国际教育集团以构建多国多元文化融合的国际教育生态系统为愿景，致力于培养规则的更新者和制定者，致力于培养学生的创新精神、社会责任感、包容多样的全球公民意识和改变世界的使命感，为家庭、社区、国家和世界做出积极有利贡献。广发银行秉承全球化、综合性的服务理念，提供全方位、多层次的服务模式，展现出开放、包容和创新精神，这也与爱莎全人教育中所囊括的全球化视野和多元文化素养不谋而合。

The collaboration between ISA and GFB to introduce a co-branded credit card is a significant achievement in our cross-industry partnership. Incorporating elements of diverse cultures, this card symbolizes students transcending borders and sharing knowledge together. This partnership not only breaks barriers between the education and finance industries but also serves as a good practice in optimizing educational resource allocation and innovating the financial support system in the modern era. By empowering education through financial tools, this initiative provides excellent financial services and access to quality education worldwide for the target customers. It also empowers every child with dreams to boldly explore the world, fully experience diverse cultures, and grow into ‘Children of the World’.

爱莎与广发银行此次携手推出联名信用卡，是双方跨界合作的重要成果之一。这张信用卡承载着教育理想和金融智慧，巧妙融合多元文化元素设计，象征着全球学子跨越国界、共享知识的精神风貌。这不仅是对教育与金融两大行业边界的有力突破，更是对新时代背景下教育资源优化配置、金融支持体系创新升级的生动实践。通过金融工具赋能教育，聚合优质资源，打破地域和经济壁垒，为目标客户群体提供优质的金融服务和触及世界各地的优质教育资源，也让每一个怀揣梦想的孩子，能大胆探索世界，尽情体验多元文化，从而成长为“世界的孩子”。

The successful partnership between GFB and ISA reflects our shared commitment to innovation and serving society. Through this collaboration, we aim to leverage the power of finance to drive educational progress, explore new ways to integrate finance and education, and create a more inclusive and accessible educational ecosystem. Looking ahead, we aspire to engage with more international industry partners to break boundaries and empower more children to explore the world and embrace diverse opportunities.

此次跨界合作落地，是广发与爱莎协同创新、服务社会的具体体现。我们希望通过金融的力量推动教育进步，探索金融与教育相结合的新模式和新途径，推动更加开放和包容的教育生态系统的形成。我们也希望在未来与更多国际性创新行业伙伴进行更多跨界合作，助力越来越多的孩子突破界限，拥抱世界！